Vintage

Ogilvy on Advertising

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R 1,318
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Description

  • advertising

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business."

Told with brutal candor and prodigal generosity, David Ogilvy reveals:

• How to get a job in advertising
• How to choose an agency for your product
• The secrets behind advertising that works
• How to write successful copy-and get people to read it
• Eighteen miracles of research
• What advertising can do for charities

And much, much more.

Technical Specifications
Manufacturer
Vintage
Model
039472903X
Color
White
Height
24.6 cm
Length
18.8 cm
Width
1.5 cm
Weight
2.31 kg
Release date
12 March 1985
Shipping & Delivery

Your order is shipped from the USA and delivered to your door in South Africa in 10–20 working days. All items are fully tracked.

Returns & Exchanges

We offer a 30-day return window. If something isn't right, contact our support team and we'll make it right.