Becoming American Express: 150 Years of Reinvention and Customer Service
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Becoming American Express: 150 Years of Reinvention and Customer Service
The story of American Express is a fascinating one, filled with interesting and sometimes quirkly characters who--through a combination of brains, perseverance and luck--shaped the company's development during the past century and a half. This oversized hardcover is richly illustrated with photographs and advertisements from the American Express Corporate Archives.