Brand New Name: A Proven, Step-by-Step Process to Create an Unforgettable Brand Name

Sticky Branding: 12.5 Principles to Stand Out, Attract Customers, and Grow an Incredible Brand

The Psychology of Graphic Design Pricing: Price creative work with confidence. Win more bids. Make more money.

Hello, My Name Is Awesome: How to Create Brand Names That Stick

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Creative Strategy and the Business of Design

Building a StoryBrand: Clarify Your Message So Customers Will Listen

Identity Designed: The Definitive Guide to Visual Branding

What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest

The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life