Controlled Chaos

• NITA STRAUSS ‘Controlled Chaos’ will be available Digitally, CD and on VINYL. • Touring consistently throughout 2018, 2019 and 2020 in support of the new album. • Consumer ad plan includes social media platforms such as Facebook and Instagram, in addition to search engine redirection associated campaign efforts, and both digital and physical publications. • Set up campaign will include aggressive promotion, contesting and engagement efforts on band & label social media accounts while utilizing digital/video commercial assets on all platforms, and thorough street-team efforts online and hand-to-hand flyering. • In-Store campaigns and listening station programs targeted for mass exposure. • Brand partnership creative strategy efforts, utilizing lifestyle development in support of the new album and related festivities.