☰

Business & Money

Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause

Please be aware orders placed now may not arrive in time for Christmas, please check delivery times.

Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause
- New
- Mint Condition
- Dispatch same day for order received before 12 noon
- Guaranteed packaging
- No quibbles returns
Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gain employee support, and evaluate their efforts. They also provide all the best practices and cutting-edge ideas that leaders need to maximize their contributions to social causes and do the most good. With personal stories from twenty-five business leaders from socially responsible companies, this is the bible for today's good corporate citizen.
Country USA
Brand Wiley
Manufacturer Wiley
Binding Hardcover
ItemPartNumber 13167852
UnitCount 1
EANs 9780471476115
ReleaseDate 0000-00-00

You might also like...

Soul of a Citizen: Living with Conviction in Challenging Times

Soul of a Citizen: Living with Conviction in Challenging Times

Strategic Corporate Social Responsibility: Stakeholders, Globalization, and Sustainable Value Creation

Strategic Corporate Social Responsibility: Stakeholders, Globalization, and Sustainable Value Creation

The Age of Responsibility: CSR 2.0 and the New DNA of Business

The Age of Responsibility: CSR 2.0 and the New DNA of Business

Strategic Corporate Social Responsibility: Sustainable Value Creation

Strategic Corporate Social Responsibility: Sustainable Value Creation

Leadership: Enhancing the Lessons of Experience (Irwin Management)

Leadership: Enhancing the Lessons of Experience (Irwin Management)

Project Management

Project Management

Business Ethics

Business Ethics

Corporate Social Responsibility: A Very Short Introduction (Very Short Introductions)

Corporate Social Responsibility: A Very Short Introduction (Very Short Introductions)

The Evolution of Management Thought

The Evolution of Management Thought