Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions
Product ID: B000PY4MFA
Condition: New
No Stock / Cannot Import
Product Description
Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions
Authored by a well-known figure in the field.
- Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising.
- Individual chapters address the differences involved in marketing different types of events.
- Examines future trends and key issues such as how to reach new event attendees.
- Includes appendices with sample forms, contracts, and more.
Technical Specifications
Country
USA
Author
Leonard H. Hoyle
Binding
Kindle Edition
Edition
1
EISBN
9780470239438
Format
Kindle eBook
Label
Wiley
Manufacturer
Wiley
NumberOfPages
256
PublicationDate
2002-05-23
Publisher
Wiley
ReleaseDate
2002-05-23
Studio
Wiley
