Idea Plush — Companion to the New York Times What Do You Do With an Idea?

This is your idea. Your very own idea.

It wants to play with you. And it wants a lot of attention. You two are going to be very good friends.

A perfect companion to the New York Times best-selling title What Do You Do with an Idea? by Kobi Yamada, this idea plush is a wonderful all-ages reminder to give your ideas plenty of time, attention, and space to grow.

Features a crown made of sturdy felt, floppy legs, and an embroidered tag with the question What do ideas become? Plush is surface washable and made of 100% polyester fibers, with weighted polyethylene pellets at the bottom so your idea can sit upright and keep you company. Idea measures 9.5 high, and weighs 6 oz.