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Business & Money

Make Your Own Luck: 12 Practical Steps to Taking Smarter Risks in Business

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Make Your Own Luck: 12 Practical Steps to Taking Smarter Risks in Business

Humans are gambling animalsâ€”and not just when we invest in the stock market. Every time we take an actionâ€”deciding which job applicant to hire, which product to launchâ€” we are betting our time, reputation, effort, and money in the hope of achieving some future result.
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Some people base their business bets on dumb luck, but the great onesâ€”like Bill Gates, Warren Buffett, and Oprah Winfreyâ€”make their own luck.
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Eileen C. Shapiro and Howard H. Stevenson have compressed the complex skills of making your own luckâ€”which they call predictive intelligenceâ€”into twelve easy and practical steps. These steps will get you the results you want with the least risk and the most upside. They will help you take smarter risks without the â€œanalysis paralysisâ€ that gets so many people and companies in trouble.
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Most books about strategy are dull and loaded with jargon. Make Your Own Luck is full of jokes, brain teasers, anecdotes, and unexpected case studies from the Battle of Antietam to the diaper war between Huggies and Pampers. It teaches readers how to build their ability to bet smart and how to use this ability to win in business and in other areas of life.
Country USA
Manufacturer Portfolio
Binding Hardcover
ReleaseDate 2005-05-09
UnitCount 1
EANs 9781591840770

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