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Marketing New Realities: An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications

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Marketing New Realities: An Introduction to Virtual Reality & Augmented Reality Marketing, Branding, & Communications

Virtual Reality (VR) and Augmented Reality (AR) have changed the playing field dramatically for marketing, branding, and public relations professionals. Marketing New Realities gives you the tools youâ€™ll need to understand, create, and manage successful VR and AR campaigns now and for years to come. Get a head start on this new frontier, and harness the power of next-gen communication tools to engage effectively with your audience.
Country USA
Manufacturer Meraki Press
Binding Paperback
EANs 9780996510677
ReleaseDate 0000-00-00

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