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Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain

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Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain

Unveiling a remarkable combination of the latest brain research and revolutionary marketing practices, authors Patrick Renvoise and Christophe Morin teach highly effective techniques to build and deliver powerful, unique, and memorable messages that will have major, lasting impact on any audience.
Country USA
Brand Nelson Books
Manufacturer Thomas Nelson Inc
Binding Hardcover
UnitCount 1
EANs 9780785226802
ReleaseDate 2007-09-30

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The Buying Brain: Secrets for Selling to the Subconscious Mind