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Permission Marketing: Turning Strangers into Friends and Friends into Customers

Permission Marketing: Turning Strangers into Friends and Friends into Customers

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"-the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.
Country USA
Brand Simon & Schuster
Manufacturer Simon & Schuster
Binding Hardcover
ItemPartNumber 16022952-Dark camel
Color Yellow
ReleaseDate 1999-05-06
UnitCount 1
UPCs 352718946447
EANs 8580001116051

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