Persistent Preferences in Market Place Choices: Brand Loyalty, Choice Inertia, and Something in Between (Foundations and Trends in Marketing)

Persistent Preferences in Market Place Choices: Brand Loyalty, Choice Inertia, and Something in Between (Foundations and Trends in Marketing)

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Product Description

Persistent Preferences in Market Place Choices: Brand Loyalty, Choice Inertia, and Something in Between (Foundations and Trends in Marketing)

Technical Specifications

Country
USA
Brand
Now Publishers
Manufacturer
Now Pub
Binding
Paperback
PartNumber
black & white illustrations
Height
9.2
Length
6.1
Weight
0.33951188348
Width
0.3
NumberOfItems
1