Speed Read Car Design: The History, Principles and Concepts Behind Modern Car Design

There’s so much more to car design than simply looking good. Speed Read: Car Design beaks down every element a team accounts for when designing vehicles.

People have never been more broadly aware of design as a concept and how it fits into their everyday lives. Even the simplest of consumer products compete to offer something that will better catch the public’s eye and reflect the taste and perceived lifestyle of each individual.

Like all design, car design is complex subject. It's one in which many people have an interest--and not just gearheads. Every part of a car represents myriad decisions by the design team ruled by engineering, aesthetics, human interface, and emotion. Speed Read: Car Design helps the reader understand the hows and whys of that design process, offering an engaging review of history, theory, key concepts, and key designers. It’s a book for car enthusiasts, design fans, and anyone with a desire to better understand why our wheeled world looks the way it does.