Starting an Online Business All-in-One Desk Reference For Dummies

Eleven handy minibooks cover online business basics, legal and accounting, Web site design, online and operating, Internet security, boosting sales, retail to e-tail, storefront selling, fundraising sites, niche e-commerce, and e-commerce advanced. You€ll learn to:

• Build a business plan that translates your ideas into a profitable enterprise
• Choose software to help you manage taxes, balance sheets, and other accounting chores
• Create a Web site that helps your business make money
• Fill orders, pack and ship merchandise, and manage stock
• Set up, budget for, and implement a plan to protect vital computer equipment
• Use PR and advertising tools that best promote your business online, including Google AdWords
• Choose what sells best in Second Life and earn real money from your virtual store
• Market through niche communities, find and use special marketing tools for nonprofit organizations, and apply successful mobile marketing techniques

Inside the book, you€ll even find a Google AdWords gift card worth $25 to help spread the word about your online business!