The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm
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The Art of Innovation: Lessons in Creativity from Ideo, America's Leading Design Firm
- IDEO, the widely admired, award-winning design and development firm that brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products and services, reveals its secrets for fostering a culture and process of continuous innovation.
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