The Like Economy: How Businesses Make Money with Facebook (2nd

The Like Economy: How Businesses Make Money with Facebook (2nd Edition) (Que Biz-Tech)

The #1 Plan for Profiting from Facebook: Now Updated with New Tools, Techniques, & Strategies!

Brian Carterâ€™s complete, step-by-step Facebook sales and marketing plan has helped thousands of companies supercharge their online sales and profits. Now, heâ€™s completely updated it to reflect new Facebook features and tools, share all-new examples and experiences, and deliver actionable new insights about Facebookâ€™s usersâ€¦your customers! Carter focuses on techniques proven to pay off and steers you away from expensive techniques that no longer work. Youâ€™ll discover todayâ€™s best ways to attract more prospects at lower cost, convert more of them into profitable buyers, repel â€œbrand-bashers,â€ and attract fans whoâ€™ll help you sell. This is a book for doers, not talkers: entrepreneurs and marketers who want results, fast!

â€¢ Compare Facebookâ€™s five routes to profit, and choose your best strategies
â€¢ Craft a Facebook program that reflects your unique offerings and customers
â€¢ Avoid eight key mistakes that kill Facebook profitability
â€¢ Continuously optimize your presence to reflect your experience and performance
â€¢ Sell the dream: Go beyond benefits to arouse your fansâ€™ desires
â€¢ Attract super-affordable, targeted visitors and fans with Facebook ads
â€¢ Deepen engagement by applying new insights about Facebook users
â€¢ Improve branding, positioning, and customer service along with revenue
â€¢ Master 13 proven influence tactics for transforming casual visitors into buyers
â€¢ Employ time-tested sales tactics, including testimonials and upselling
â€¢ Build a community you can translate into profits
â€¢ Create a cost-effective B2B marketing program that works

Country	USA
Author	Brian Carter
Binding	Paperback
Brand	Carter, Brian
EAN	9780789751362
Edition	2
Feature	Used Book in Good Condition
ISBN	0789751364
Label	Que Publishing
Manufacturer	Que Publishing
NumberOfItems	1
NumberOfPages	336
PublicationDate	2013-08-17
Publisher	Que Publishing
Studio	Que Publishing
ReleaseDate	0000-00-00

The Like Economy: How Businesses Make Money with Facebook (2nd Edition) (Que Biz-Tech)

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