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The Manager's Guide to Distribution Channels
Product ID: 0071428682
Condition: New
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Product Description
The Manager's Guide to Distribution Channels
Channel management has become one of the most important components of a firm's competitive strategy, with mistakes often costing companies millions--and channel managers their careers. The Manager's Guide to Distribution Channels provides managers and decision makers with proven tools and go-to-market strategies for refining channel strategies and managing distribution relationships. Self-assessment tools combine with realworld cases and examples to give managers a nontheoretical, balanced blend of thought-provoking insights and hands-on tactics.
Technical Specifications
Country
USA
Brand
McGraw-Hill Education
Manufacturer
McGraw Hill
Binding
Hardcover
PartNumber
Illustrations
Height
9.1
Length
6.3
Weight
1.15081300764
Width
1.05
NumberOfItems
1










