The Theory
and Practice of Revenue Management (International Series in Operations Research & Management Science, 68)
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Description
Revenue management (RM) has emerged as one of the most important new business practices in recent times.
This book is the first comprehensive reference book to be published in the field of RM.
It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details.
Successful hardcover version published in April 2004.
Technical Specifications
Height
23.5 cm
Length
15.5 cm
Width
4.3 cm
Weight
2.3 kg
Release date
23 February 2005
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Your order is shipped from the USA and delivered to your door in South Africa in 10–20 working days. All items are fully tracked.
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