Wella Koleston Perfect Permanent Creme Haircolor - 8 0 Light Blonde-natural By for Unisex - 2 Ounce Hair Color, 2 Ounce

Reformulated and revolutionized, the new Koleston Perfect with ME+ delivers the ultimate color and client care, setting the standard for expertise and creativity in hair color. Marking Wella Professionals' biggest color innovation in 130 years, the New Koleston Perfect is the color that changes everything. Koleston Perfect is trusted daily in over 100,000 salons worldwide to deliver pure, balanced color results and supreme hair care. With the highest quality ingredients - and now incorporating ME+ - Koleston Perfect's comprehensive palette of colors offers less damage to hair*, while considerably reducing the risk of developing a new hair color allergy.** *Versus previous Koleston Perfect. Valid for Koleston Perfect with Pure Balance Technology. ** FOR PEOPLE NOT ALLERGIC TO HAIR COLORANTS. Although the risk of developing new allergy is reduced, there remains a risk of allergic reaction that can be severe. Always ask your stylist to perform an allergy alert test 48h before each coloration. Strictly follow safety instructions and consult www.wella.com. If you have ever experienced an allergic reaction to hair colorants, you should not color. ME+ is present in specific shades of Pure Naturals, Rich Naturals, Vibrant Reds, Special Blonde and Deep Browns of the Koleston Perfect brand.