Striiv: Personal Trainer in Your Pocket
Striiv is a personal trainer in your pocket that motivates users to become more active throughout the day. Small, convenient and designed to easily move between a key chain, belt clip, or pocket, Striiv is always on and always tracking steps, distance, calories, and even stairs. Key features include: a Walkathon in your Pocket, in which each steps counts toward a donation to charity at no cost to the user; Activity-based games, in which game play progress is tied directly to physical activity; Daily Challenges and Trophies, which are earned and based on real-world distances; and Stats and Graphs to track progress. Striiv will recommend unique, personalized challenges mapped directly to a user's individual activity level. Challenges will adapt based on personal best scores, daily averages, and even stair vs. step count. Users can track how many minutes per day they are active in addition to steps, stairs, calories, and distance. Users can track against health industry recommendations or Striiv daily average, currently nearly 60 minutes per day. Due to overwhelming demand, the built-in MyLand game is adding a new island, as well as updated plants and fixtures that can only be unlocked though physical activity.
Walking nearly 60 minutes per day on average, according to the American Heart Association, just 30 minutes a day of moderate exercise, such as walking, can reduce the risk for heart disease. Climbing the stairs can burn more calories and strengthen the heart according to researchers at the University Of Pennsylvania School Of Medicine The new software update is included in all new Striiv devices and is now being rolled out as a free software download for current Striiv devices via the Striiv Sync. Striiv is comprised of a team of world-class game designers, artists, and cutting-edge technologists. Founded in 2010, the company is focused on integrating seamless gaming mechanics across everyday life activities and experiences, especially those that need an infusion of fun to motivate and inspire, like exercise.
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