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The Challenger Sale: Taking Control of the Customer Conversation

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The Challenger Sale: Taking Control of the Customer Conversation

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.
Country USA
Brand Portfolio
Manufacturer Penguin Books Ltd
Binding Paperback
ItemPartNumber 20902880
UnitCount 1
EANs 9780670922857
ReleaseDate 0000-00-00

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